The Top Reasons Why Google Rankings Drops

The Top Reasons Why Google Rankings Drops

It’s every webmaster’s worst nightmare: waking up one day to find that their website has suddenly lost all its Google rankings. Suddenly, all your effort in optimizing and promoting your website has gone to waste, as you watch your competitors surge ahead of you in the search engine results pages (SERPs). What could have caused this? In this blog post, we will explore some of the most common reasons why a website’s Google rankings can drop. By understanding these factors which SEO company Malaysia analyses, you can take steps to prevent them from happening to your own website.

Manual search engine penalty

If you’ve ever noticed that your website’s Google rankings have suddenly dropped. It could be due to a manual search engine penalty. This is when an actual person at Google reviews your site and decides to lower your ranking. This is because they believe you’re violating the search engine’s guidelines. There are a number of reasons why this might happen. For example, using black-hat SEO tactics or having too much duplicated content.

If you think you’ve received a manual search engine penalty, the first step is to log into your Google Search Console account and see if you received any messages from Google about your website. If so, they will usually tell you what the problem is and how to fix it. Once you’ve made the necessary changes, you can then submit a request for Google to review your site again. If everything looks good, they should then remove the manual penalty and your rankings should start to recover.

Google algorithm update

A website’s google ranking can be a valuable asset. It can help to increase traffic and visibility, both of which are essential for success. However, a website’s ranking can also drop suddenly and without warning. One of the most common reasons for this is an algorithm update from Google. These updates are designed to improve the quality of search results. However, they can also have a negative impact on websites that are not prepared. To avoid being caught off-guard by an algorithm update, it is important to stay up-to-date on current SEO best practices. Additionally, it is helpful to monitor your website’s Google ranking on a regular basis, so you can quickly identify any potential issues. By taking these steps, you can protect your website’s google ranking and ensure long-term success.

Competitors outrank you in Google

There are many reasons why a website’s google ranking might drop, but one of the most common is that competitors are outranking you. This can happen for a number of reasons, including if they have a more established website or if they’re using better SEO practices. If you notice that your google ranking has dropped, it’s important to take action quickly. Check to see if your competitors have made any recent changes to their website or their SEO strategy. In addition, trying to match or exceed their efforts. With a little time and effort, you should be able to regain your lost ground and improve your website’s google ranking.

Lost backlinks

Backlinks are an important part of SEO: they show Google that your website is popular and relevant. However, sometimes website owners remove links to your site, or the link may become broken. When this happens, it’s called a “lost backlink.” Lost backlinks can cause your website’s google rankings to drop. There are a few ways to lose backlinks: by removing them yourself, by having them removed by the other website, or by having the link become broken. You can prevent lost backlinks by using a tool like Monitor Backlinks. This tool will notify you if any of your backlinks are removed or broken, so you can take action to fix them. In addition, Monitor Backlinks will also help you to find new backlinks, so you can keep your website’s SEO strong.

Site changes

One of the most common reasons why a website’s google rankings drop is due to site changes. This can be anything from a change in the site’s design to a change in its content. Google monitors websites constantly, and even small changes can trigger a drop in rankings. In some cases, such as when a website is redesigned, it may take some time for Google to adjust to the new layout and content. However, if a website makes too many changes too quickly, it can be difficult for Google to keep up. This is resulting in a significant drop in rankings. Therefore, it is important to be cautious when making any changes to a website. This can monitor Rankings closely to ensure that any drop is only temporary.

User behavior changes

A website’s google ranking can be affecting by a number of factors, including changes in user behavior. As users increasingly turn to mobile devices and other new technology, their browsing habits have changed. This shift can cause a drop in rank for a website that is not designed to be mobile-friendly or does not provide the type of content that users are now looking for. In order to maintain a high ranking, it is important for website owners to stay up-to-date on the latest trends and ensure that their site is designed to meet the needs of today’s users. By keeping abreast of changes in user behavior, website owners can make the necessary adjustments to keep their site ranking high on Google.

Mobile-first indexing

One of the most common reasons for a website’s google rankings to drop is mobile-first indexing. With more and more people using mobile devices to access the internet. Thus, google has started to index websites based on their mobile versions rather than their desktop versions. This can be a problem for websites that are not optimizing for mobile devices, as their rankings will suffer as a result. There are a few things that you can do to combat this. For example, ensuring that your website is responsive and that your content is mobile-friendly. If you take the time to make sure that your website is up to par, then you should see your rankings start to improve.

Final Thought

These are some of the most common reasons why a website’s google rankings drop. It ensures that your website maintains a high ranking. So, it is important to be aware of these factors and take action. It prevents them from negatively affecting your site. By taking the time to monitor your website and make the necessary adjustments, you can keep your site ranking strong and avoid any potential drops.

Marketing Technology